It had an unskippable intro video that played every time the app launched, the text was too small, and it was generally difficult to use and read for most of their older clients. At the time, the app was generating really negative feedback on the store, and Daily Hope wanted to release an update that fixed those problems.
With apps, time is always playing against you, and that was the case for Daily Hope. We had three months to get the app under control and usable, and to try and generate some better feedback to combat the copycat apps on the store
Throughout the troubleshooting, we kept in contact with the client; they got daily updates on what was being done, how, and what we were planning on implementing on the technological side to improve their app from the ground up, and what new features we could come up with to really bring the app together.
We added an RSS-style feed that linked back to their wordpress site and updated the app with new content, and we worked on a donation button to take advantage of Giving Tuesday, a big donation event they hosted yearly. We also made it a lot easier to access by adding a landscape mode for tablet users to make it even easier to read and navigate the app.
A paragraph or two with information on your product/service or describes a problem your product/service.
Psych2Go has just launched on the Google Play store and iOS App Store, and it’s doing well: not only does the audience benefit from having all of Psych2Go’s content in a single place, Psych2Go benefits from understanding who they’re speaking to.