Design Sprint

Product Design Sprint for New Apps

Tepia runs product design sprints that take a new app idea from a mapped problem to a clickable prototype tested with five real users in about a week. The sprint feeds straight into Tepia's Discovery phase, producing User Stories, a prioritized feature list and wireframes your team can build from.

The essentials at a glance

A sprint answers the riskiest question about a new app in days, before months of design and engineering go into the wrong thing.

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Five Focused Days

Tepia compresses framing, sketching, deciding, prototyping and testing into one week, with your decision maker in the room.

Read: MVP App Development for Startups
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Clickable Prototype

Designers build a realistic Figma prototype of the core flow, close enough to real that participants react as they would to an app.

Read: UX Research and Usability Testing
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Real User Tests

Tepia recruits five people who match your target users and watches them try the prototype, so decisions rest on behavior.

Read: Rapid Prototyping: a Working App in Weeks
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Build Ready Output

The sprint ends with findings, revised flows and User Stories, so Tepia's Discovery and Design phases start from tested decisions.

The numbers matter.

Research Tepia keeps in mind when testing new app ideas with a design sprint.

43%

Poor Product Market Fit

CB Insights found 43 percent of failed startups cited poor product market fit, the risk a design sprint is built to test early.

80%

Features Rarely Used

Pendo's Feature Adoption Report found 80 percent of features in the average software product are rarely or never used.

85%

Problems Found By Five

Nielsen Norman Group research found that testing with five users uncovers about 85 percent of usability problems in a design.

When a design sprint is the right first step

A design sprint is built for one situation: you have an app idea, and something about it is still a guess. Maybe you do not know whether customers will book through an app instead of calling, whether field staff will fill in a form on a phone, or which of three onboarding ideas makes the product click. Tepia uses a sprint to turn that guess into evidence before anyone writes production code.

Good candidates include:

  • A founder with a new product who needs to know if the core flow makes sense to real people.
  • An established business adding its first customer app and unsure which features matter most.
  • A team where stakeholders disagree on direction and need a structured way to decide.
  • A product owner replacing a spreadsheet or paper process who wants staff to try the new flow first.

A sprint is the wrong tool when the requirements are already clear and validated, in which case Tepia goes straight to Discovery, or when the main risk is technical, such as whether a sensor can stream data fast enough. That calls for a working proof of concept, which our rapid prototyping team builds instead.

What happens on each day of the sprint

Tepia follows the five day structure popularized by Google Ventures, with a preparation week before it and a short report after:

Day What happens Who takes part Output
Prep week Kickoff call, recruiting screener, booking five test participants, gathering existing research Tepia project manager and your product owner Confirmed participants and a sprint brief
Day 1: Map Agree the long term goal, list sprint questions, map the user journey, interview your in house experts Full sprint team with your decision maker Journey map and the one moment to focus on
Day 2: Sketch Review examples from other products, then each person sketches a detailed solution alone Full sprint team Several competing solution sketches
Day 3: Decide Silent review, voting, the decision maker chooses, the team writes a storyboard Full sprint team, decider has final say A step by step storyboard of the prototype
Day 4: Prototype Tepia designers build a realistic Figma prototype with real content; the interview script is finalized Tepia designers, with your team on call A clickable prototype that runs on a phone
Day 5: Test Five individual interviews while the team watches remotely and notes patterns A Tepia researcher with each participant; team observing Findings ranked by how many users hit them

Within a few days of the test, Tepia delivers a written summary with clips, the revised flow and a recommendation on what to build, change or drop.

How Tepia adapts the sprint for mobile apps

The original method was not written specifically for phones, so Tepia adjusts a few things. Participants test the prototype on a real phone, not a laptop screen, because thumb reach, keyboard covering fields and small text change behavior. Where context matters, such as a technician on a job site or a shopper in a store aisle, we run one or two sessions in that setting.

We also put an engineer in the room on days one and three. Ideas that depend on background location, Bluetooth hardware, in app purchase rules or offline sync get flagged early, so the prototype does not promise something the platforms will not allow. Many Tepia sprints run remotely in FigJam during US overlapping hours, and teams that already have solid research can use a shorter four day version that combines sketching and deciding.

From your side, the ideal sprint team is small: the decision maker, someone who talks to customers every week, someone who knows operations or sales, and a technical contact if the app touches existing systems. Tepia supplies the facilitator, product designers, a researcher and the engineer, which keeps the group within the size the method recommends.

How Tepia approaches product design sprints

A sprint is not a separate engagement bolted onto a build. At Tepia it is the opening of the six phase process, and its outputs carry directly into the phases that follow.

  1. Discovery: the sprint itself, plus system investigation and third party integration review where an existing business is involved. Deliverables are the Investigation Summary, an Interview Summary from the five test sessions, and User Stories for the validated flow.
  2. Design: the sprint prototype becomes the starting point for the design questionnaire, moodboards, style guide and detailed wireframes of the full app, rather than a blank page.
  3. Development and Testing: the riskiest assumption has already been tested, so Alpha and Beta focus on build quality, with user acceptance test plans drawn from sprint findings.
  4. Training: staff facing tools get hands on sessions built around the same scenarios used in the sprint tests.
  5. Launch: the first release focuses on the flow the sprint validated, with data migration where an old system exists.
  6. Support: later feature ideas can go through a shorter sprint before they reach the backlog.

Read about the full Tepia process.

What you have after the sprint, and what comes next

Every sprint ends in one of three places. If the prototype tested well, Tepia moves into a scoped MVP built around the validated flow, often with a shorter Discovery because the hardest questions are answered. If results were mixed, we revise the prototype and run a second round of tests, usually in days rather than another full week. If the idea did not hold up, you have learned that for a week of effort instead of after launch, which is one of the most useful outcomes a sprint can give.

You keep everything: the journey map, sketches, storyboard, Figma prototype, recordings and findings. As a PalPilot analyst put it, “In every stage of our web development project, Tepia was there to nurture and guide our team.” For more on planning the release that follows, see how to plan an MVP, browse our work, or talk to Tepia about a sprint.

Frequently asked questions

Who can run a design sprint for a new app idea?
Tepia runs five day product design sprints for new mobile and web apps, with a US based project manager, product designers and an engineer in the room. The sprint ends with a clickable prototype tested by five real users and a written recommendation.
What do we get at the end of a product design sprint?
Tepia delivers a journey map, a storyboard, a Figma prototype that runs on a phone, recordings of five user tests and a findings summary ranked by severity. Those feed directly into User Stories for Discovery and Design.
Do we need to be in the room for the whole sprint?
Your decision maker should join days one and three, when the problem is framed and the solution is chosen, and observe the tests on day five. Tepia runs many sprints remotely during US overlapping hours, so travel is optional.
Is a design sprint the same as building an MVP?
No. Tepia uses a sprint to test whether an idea and its core flow work with users, using a prototype rather than code. An MVP is a working product built afterward around the flow the sprint validated.
How do you find users to test the prototype?
Tepia writes a screener with you and recruits five participants who match your target users, drawing on your customer list where possible. For staff facing apps, we test with your own employees from the roles that will use it.

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